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03-Oct-2016 02:50

What’s more, the process of writing a business plan can be more important than the actual document.

One great way to see just how effective writing it down can be is to always have three updated, clearly drafted documents: a mission statement, a values statement and a business plan.

How do you ensure that everyone understands and upholds your company’s mission and values?

Again, for each of these issues, the answer lies in clear communication.

By using these and other strategies, you and your employees can reach new levels of leadership excellence.

Lee Froschheiser, president and CEO of Map Consulting (MAP), works with many premiere business leaders and companies nationwide. Lee Froschheiser, president and CEO of Management Action Programs (MAP), works with premiere business leaders and companies nationwide.

So to grow as a leader and manager, you must learn how to be an effective, compelling communicator.

Thinking the answer must be something like inspiring leadership, technological innovation, savvy marketing or far-sighted financial planning — all of which are important — their jaws drop when they learn the truth.The point itself is crystal clear: In real estate, the old cliché is “location, location, location.” In business leadership, you preach “communication, communication, communication.” There’s no mystery here.Regardless of whether you’re talking about business, politics, sports or the military, the best leaders are first-rate communicators.In fact, the document-drafting process naturally produces common understanding, consensus, alignment and buy-in.

It also promotes clear communication within your management team while empowering your people and grooming them for future leadership. Mission statements define who you are and where you’re going.Value statements are your compass, the needle keeping you firmly on course.



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